Puri Jagannadh's Heart Attack Earns Rs 7 Cr Profit Before Its Release

Eight months after the release of his last directorial venture Iddarammayilatho, popular filmmaker Puri Jagannadh is all set to make his grand comeback with Heart Attack, which is slated to hit the screens on January 31. The Nitin and Adah Sharma starrer, which has been making huge positive buzz ever since it was announced, has already recovered its production cost and also earned a profit share of Rs 7 crores. Heart Attack has been made with a budget of Rs 14 crores. The satellite and distribution rights of the film, which were in great demand, have reportedly been sold for whopping price of Rs 21 crores. Reports suggest that Gemini Channel has bagged its TV rights for a whopping amount of Rs 4.5 crore. It has fetched Rs 16.5 crores from its theatrical rights (Rs 6 cr from Nizam, Rs 2.5 cr from Ceeded and Rs 8 cr from the rights of other areas in Andhra Pradesh.

Besides writing story and screenplay and directing the film, Puri Jagannadh has also produced Heart Attack under his home banner Touring Talkies. Anoop Rubens has composed the soundtrack for the film, which have got good response from the music lovers. Its promos have also got very good response from the film goers. With the movie scheduled to hit the screens this Friday, it should be seen whether it manages to be a big money spinner at the Box Office.